Leadership Team

Team Member
Yaffa Waksman
Team Member
Yoni Waksman
Team Member
Dvir Paz

Dvir Paz

A visionary leader in the travel and tourism industry, bringing over 25 years of experience in sales, including 20 years dedicated to the travel sector. Starting his career as a travel agent, Dvir quickly demonstrated a deep understanding of client needs and a remarkable ability to identify business opportunities. These qualities propelled himto senior management roles in Israel's leading travel companies.

Key Positions in His Career:
  • National Sales Manager at Issta – Led the nationwide sales operations with innovative strategies to enhance performance.
  • VP of Sales and Marketing at Nazareth Tours – Spearheaded groundbreaking marketing initiatives that significantly expanded the company's reach and impact.
  • VP sales and marketing at Ophir Tours Network – Directed one of Israel's largest travel networks, focusing on customer experience and operational efficiency.
Support and Guidance for Travel Agents:

A defining aspect of Dvir's leadership is his unwavering commitment to supporting travel agents. With his in-depth knowledge of the industry, he specializes in equipping agents with the tools, strategies, and guidance they need to unlock their potential, achieve business success, and maximize results.

Vision and Values:

Dvir believes in combining technological innovation, exceptional customer service, and strategic growth opportunities. These principles drive his leadership and the company's continued success.

Yaffa Waksman

Born in Tel Aviv, Israel, Yaffa has over 20 years of experience in the travel industry.

As the Chief Operating Officer of Ophir Tours, she has been instrumental in delivering exceptional travel experiences.

Yaffa holds a Bachelor of Science degree from Tel Aviv University, which enhances her strategic and operational expertise.

Under her leadership, Ophir Tours expanded its operations and is known for its innovative and customer-centric approach.

Yoni Waksman

Deputy Chairman & Chief Digital Officer, Ophir Tours

Yoni Waksman is the Deputy Chairman of Ophir Tours and leads the company's digital transformation. Since joining in 2002, he has developed innovative systems for dynamic booking, enhancing customer experiences and strengthening the company’s leadership in the travel industry.

In addition to his role at Ophir Tours, Yoni is involved in real estate and import ventures.

He is married, a father of three and lives in Tel Aviv.